This project is an example of augmented cross platforms user interface: it’s a printed magazine, thought from the beginning to be cross media. On its digital version, which is a dedicated ios App, we used our augmented custom made reader that allows a real immersive reading experience. It becomes an augmented magazine, with videos, libraries, agenda, augmented reality and search tool.
Magazine design and visual identity
Edited in three languages, the magazine highlights the more prominent activities displaying stunning images in a clear and neat layout.
A map of the region, integrated at the end of the magazine, can be explored using an app, for an augmented reality experience.
recycled paper, water based ink printing, printed in Switzerland. Distributed in all tourism offices in the country and abroad.